Deluxe Overlay from ‘By Adab’

Nov 17, 2017

As the winter chill envelops the milieu with its charm, ‘By Adab’, a renowned name in bed & bath linen domain, presents its latest collection of quilts and pillows - ‘Deluxe Overlay’. Each product offering is named uniquely for its features. The highly durable and all-season quilt & duvet collection is named Mrs All Weather while the pillow range is aptly named Mrs Support System. All set to welcome the season with quilts unfolded, Deluxe Overlay by By Adab takes your home furnishings a notch higher in style, comfort and décor.

This new collection of cosy quilts, duvets, pillows and blankets from ‘By Adab’ is lightweight, ultra-soft and vibrant in colour giving maximum comfort while lifting up the style quotient of your room’s décor. The key features of this luxury collection are long durability, crumble resistance, anti-bacterial properties and medically designed for sound sleep. 


Crompton forays into Air Purifiers Segment

Nov 16, 2017

Crompton Greaves Consumer Electricals Ltd (CGCEL), a leading player in consumer electrical products, today forayed into a new segment with the launch of a range of air purifiers - ‘Air Doctor’, ‘IonicPro’ and ‘Therapure’. These products will first be made available in Delhi-NCR and subsequently across the country. These latest offerings have high Clean Air Delivery Rate (CADR) and come with advanced High-Efficiency Particulate Air (HEPA) technology and other filters which effectively remove indoor air pollutants like pollens, allergens, dust, bad odour, germs, irritants etc., thus ensuring fresh and clean air indoors.

Crompton’s Air Purifiers clean the air through new generation precision multilayer filtration system. These are available with air quality indicator, ionizer on selective models and are also less noisy, easy to operate and maintain. Features that make it ideal for household use are Filter Clean Alert or change alert, Auto mode, Night Mode, Timer and multiple speed regulators.

‘Air Doctor', ‘IonicPro’, and ‘Therapure’, are suitable for room sizes of  165 to 465 sq. ft. ( 15.4 to 43.2 Sq. Mtrs) and their MRPs are Rs 29,950/-  Rs 19,000/- and Rs 15,500/-  respectively.

HB Design and Peninsula Land Together Launch Peninsula Heights in Bangalore

Nov 16, 2017

HB Design, one of the most famous architectural design firms Pan Asia along with Peninsula Land Limited recently announced the launch of Peninsula Heights in Bangalore. This project marks the entry of the Ashok Piramal Group in the city of Bangalore. With a unique concept of body, mind and soul, Peninsula Heights is the next ’it’ residential address in Bangalore.

The Peninsula Heights embodies this balance, a perfect harmony between luxury and aesthetics. The interior of the residences have been designed to soothe and calm the mind; bring calmness and oneness in the soul and optimise the living spaces for a healthy body.

The project, Peninsula Heights, aims to create a seamless fusion between two worlds: one - A gated haven of villa-sized residences and open spaces for a relaxed and secure living; the other - A hub of contemporary lifestyle amenities amidst breath-taking landscape views. The residences have been designed keeping in mind the needs of luxury living while providing vibrancy and the high-octane existence of city life.

Nurturing Green Studio’s initiates ’gift a plant’

Nov 16, 2017

Located at Huda City Centre (Gurugram) Nurturing Green Studio is now recognized as one of the biggest Indian company in the space of green gifting products that fit with the eco-friendly values. Established in 2009, Nurturing Green started from humble beginnings and has now grown into a studio encompassing 100+ employees and 25 retail touch points all over India. Moreover, with a sprawling studio spread over 13,000 sq. feet.

Nurturing Green’s 13,000 sqft enclosure has become a safe haven, as the O2 Chamber (The Oxygen Chamber) placed at Nurturing Green Studio equips residents to battle pollution by serving unadulterated oxygen. The Nurturing Green studio also has a “Dome”, inside which there is special air purifying plants which is recognized by NASA like Areca Palm, Peace lily, Sansivierra etc. of more than 12 varieties and mechanical air purifiers.       

Mr. Annu Grover, Nurturing Green Studio's MD and Ecopreneurist, has ensured that the Studio source only the best quality products from all the over the world ranging from Outdoor Furniture, Fountains & Water Bodies, Sculptures, Flooring to Grills & Barbeque, Vertical Garden, Fencing & Partitioning, Planters and other garden accessories so that people are empowered with lovely, affordable and premium gifting solutions. The concept of Green Gifting is to revolutionize the landscape of how gifting is perceived in India.


Ambuja Cement launches ‘Ambuja Plus Cool Walls’

Nov 15, 2017

Ambuja Cements Ltd, one of India’s leading cement manufacturers, has launched an innovative green building offering for Individual Home Builders (IHBs) – Ambuja Plus Cool Walls’. The revolutionary product with ‘Heat Barrier Technology’ maintains a 5° C temperature difference indoors - no matter how hot or cold the external temperature is - thus saving energy. Following the excellent response to Ambuja Plus Cool Walls in Gujarat, the product has now been launched in Punjab and Himachal Pradesh recently. In the next few months, it will also be introduced in different markets across the country. Whilst the B2B construction segment has evolved with efficient building solutions like concrete blocks and fly ash bricks, the IHB segment (comprising ~70% of construction demand annually) still depends on brick masonry during the home building processHowever, this has an environmental impact, as it uses fertile soil. Also it gives rise to efflorescence on clay brick walls.


About Ambuja Plus Cool Walls

  • A complete solution to build a house that can withstand temperature variations and keep the interiors of a home at a comfortable temperature
  • Traditionally, clay brick walls need to be cured, whereas, Ambuja Plus Cool Walls does not require curing, thereby saving huge quantities of water during the construction process; and also reduces the hassles faced by the consumer.
  • Ambuja Plus Cool Walls is made of heat-resistant concrete blocks and Blockol – Block Jointing Mortar - for joining these blocks.
  • Ambuja Plus Cool Walls are stronger than walls made from any other material

About Ambuja Cement

Ambuja Cements Ltd, a part of the global conglomerate LafargeHolcim, is one of the leading cement companies in the Indian cement industry. Operating for over 30 years, Ambuja has proved to be the best cement for construction and the best cement manufacturing company in India with its uniquely sustainable development projects. 


Piramal Realty Inaugurates Aranya Pavillion, a World Class Experience Centre at Piramal Aranya, Byculla

Nov 15, 2017

Piramal Realty, the real estate arm of the Piramal Group, India’s leading diversified global conglomerate, inaugurated Aranya Pavillion, the World Class Experience Centre at Piramal Aranya, its signature project in Byculla. Embroidered with superior design features and state-of-the-art technology, the Aranya Pavillion offers a new perspective on premium living. The one-of-a-kind experience centre encapsulates the beauty of the culturally rich neighbourhood of Byculla and the essence of Piramal Aranya that epitomizes contemporary yet classic luxury lifestyle living.

Piramal Realty has partnered with world-class organizations for the design and development of The Aranya Pavillion.

  • Principle Architects- Make Architects
  • Structural and MEP Consultants- BuroHappold
  • Lead landscape architects- EDSA
  • Lead interior designer- Hirsch Bedner Associates

In addition, Piramal Realty unveiled its Brand Film, created exclusively for the premium luxury residential project. The refined elegance of Piramal Aranya’s architecture has been showcased through a Tango routine, choreographed by renowned Latin and Ballroom Dance Choreographer, Sandip Soparrkar. The background music, a melodious tune that blends Indian instruments with Tango notes, crafted exclusively for Piramal Aranya, reflects the intricate fusion of Indian culture with global lifestyles. Targeted at families who could set down multi-generational roots in Piramal Aranya, the film creates a dynamic dialogue between life, beauty, grace and class.

AO Smith India aims to expand market share in RO water purifier segment

Nov 15, 2017

After consolidating leadership in the water heater category, NYSE listed AO Smith, the $2.64 bn American MNC, in an effort to strengthen its presence in the water purifier segment in India, has launched Green RO water purifier. The enhanced version of the product will save two times more water than an ordinary RO purifier with breakthrough Advance Recovery Technology (ART).  In the first phase, the product has been launched in top 23 cities and the company plans to introduce the same in other tiers 2 cities early next year.

Incorporating latest advances in water purification technologies, AO Smith India’s Green RO Water Purifiers also comes with double protection with SCMT (Silver Charged Membrane Technology) and an 8 stage purification making the water pure and even baby-safe. Also, the water purifier has an inbuilt mineralizer technology that adds back essential minerals like natural calcium and magnesium, providing instant mineralized hot water at the press of a button. The range comes with one-year comprehensive warranty including filters and RO Membrane thereby giving a worry-free ownership of the consumers. It’s also backed by AO Smith’s flagship service promise, “Power of 1” – one-hour response, one-day resolution and one-time fix. 

Luxury furniture brand MAISON launches its first flagship store in India

Nov 14, 2017

The chic and sophisticated, luxury furniture brand Maison by International Furniture Brands, has launched its first flagship store in India. Located at the iconic Indiabulls Finance centre in Mumbai, the magnificent store is spread across 4000 sq ft and showcases an exquisitely curated collection of luxurious Transitional furniture and accessories. Transitional furniture designs are a blend of classic, timeless, clean curves combined with straight lines with a contemporary twist.

Elaborating on the launch, MS Aruna Tara, Creative Director, Maison, says, “We are extremely excited about the launch of the first Maison flagship store in India. With our in-depth knowledge of global home fashion trends, we have carefully curated a fine selection of Transitional furniture and décor accessories that will add to the style quotient of trendy homes and up-market office spaces. I am confident that this premium collection will appeal to a large section of design-conscious consumers in India’’

 Maison by International Furniture Brands has been established with a mission to provide unique, handcrafted furniture and accessories sourced from luxury furniture manufacturers from North America and Europe.  The plush flagship store in Mumbai showcases dining, living and bedroom concepts that are beautifully highlighted in lavish settings. The collection of Transitional furniture includes a splendid selection of elegant high back and occasional chairs, tufted armchairs and sofas, coffee tables and side tables in darker woods with dull gold and bronze embellishments, chic beds with headboards and gorgeous dining tables and chairs that are intricately hand-carved and exquisitely upholstered. The colour palette is typically neutral ranging from pristine whites to soft tone greys with accents of mauve, indigo blue and olive green. Maison also offers a fine selection of decor accessories that include stunning mirrors, candle stands, vases, table lamps, crystal champagne flutes, wine glasses and decanters. The designs are sophisticated; relaxed and contemporary and exhibit a level of materials and craftsmanship to which others can only aspire.

Casa Pop by Raseel Gujral Ansal introduces new Tableware Collection

Nov 14, 2017

Great meals are only complete with striking tableware. Whether you enjoy a leisurely breakfast, entertain boisterous groups of friends or sit down to a relaxing dinner with your family every day, Raseel Gujral Ansal believes each meal can be enjoyed with good tableware that should never be stashed in the cabinet.

The newly launched tableware collection demonstrates her practical, no-nonsense approach to table elegance. Crafted using her own designs on porcelain, with intricate use of strong colours and gold accents, the line is divided into 3 collections – Safari, Labyrinth and Opium. The eccentric designs are guaranteed to appeal to the taste of everyone who loves creativity and originality. With their opulent patterns and striking colours, these are objects that are destined to awaken real desire.

Highlighting the essence of the brand’s signature, each collection, which includes dinner sets, mugs, teacups and saucers, has a story to tell.

Airoshine Launches Airoshine A3-5 Room Purifiers

Nov 14, 2017

Airoshine introduces the Airoshine A3-5, an advanced range of room air purifiers, which is ideal for any home/ office and employs cutting-edge technology. The product drives on an impressive 8 layer air filtration technology which can effectively clean a room up to 650 sqft. It incorporates an in-built PM 2.5 sensor and display and an intelligent auto mode system that constantly adjusts the fan speeds according to the requirement. It is available on all major e-commerce platforms like Amazon and at its own website at an economical price of INR 29,250.


To combat the high levels of indoor pollution, Airoshine purifiers employs state-of-the-art HEPA filter technology that helps to eliminate dust, bacteria, fungi, viruses, allergens and also prevents other small and tiny particles from penetrating through with a precision of 99% or more. The Activated Carbon filter layer is effective in removing smoke and odours and the Molecular Sieve filter layer purifies the air by the function of absorbing and alternating, thereby maintaining the humidity levels and elongating the life of the Activated Carbon. Furthermore, the Elementary filter layer, exclusive to Airoshine A3-5, consists of the aluminium frame, aluminium mesh and primary efficiency filter cotton. This helps in the removal of larger particles like dust, hair, dust etc.


Energy efficiency and quiet operation make the product very user-friendly. Bearing in mind the constant voltage fluctuations we face in India, the electric leakage and voltage protection make for an added advantage in terms of safety. Magnetic locks present in the system make the panels easy to open and close for hassle-free maintenance.The Airoshine A3-5 features a ‘Child Protection System’ that allows the machine to automatically switch off in case the front panel is opened during operation, thus preventing any mishap.