Product Pride

June, 2017

The future Picassos and Michelangelos won’t be using galleries for their exhibitions, they will have found new canvases to showcase their work. With the focus on making others consider products as they would derive thought from art, product designers are stretching the paradigms of their design to new horizons. In a move away from modular design, international designers have taken a bold step on an unthreaded path of introducing artistic concepts into their products. Although the smart homes trend largely drew to technological interventions into products, this is a Renaissance Nouveau for the design space, a type of its own creation. Designers are creating a revolution of their own by embracing artistic inspirations without limiting it to the mere form of the product. The introduction of scientific principles to create a fluid movement to a product can be a refreshing take from the quintessential use of switches and wiring to incorporate movement and effects.

These artistic designs do not push the designers to a fringe group as the items are still competitive in their durability and efficiency. The feature of the duality of function, however, is limited in these products. From speakers to mere show pieces, every element that can be used in the interiors segment is influenced by this trend. There is a renewed focus on the design of an object in a setting. Every element of the design contributes to the overall aesthetic. Each wire or metal frame is placed after careful consideration of its part in the output, leaving no space to incorporate unnecessary materials. This gives a clean and neat look to the final product. This is one of the main factors that distinguish it from the contemporary design space. The pieces are minimalistic in their look and provide a high output. The look however, does not mean that their functioning is in any way simple.

These designs are a challenge to artists, even crippling to them in certain ways. It challenges the thought that art is less functional and gives these designs a higher importance. Artists have however used this to their advantage by collaborating with product designers and manifesting their creations into products as they too realise how the changing space grants them more freedom.

Artists around the globe are experimenting with new materials to use as their canvas. Product designs in glass and pottery are picking up pace. Cement has also been showcased as a material in this space. Although it leaves very little to the imagination with its rustic finish and limited need of paint, the shape of the product becomes the highlight in such cases.Product design has taken the concept of ‘creating’ to the next level. The uniqueness of these products is not just seen in their appearance but also in their feel. These designers are going beyond using classical and nostalgic styles. As these furniture pieces become statements in themselves, it garners importance in the contemporary design movement. Materials like wood, stone, glass and diamond are being paired together in odd proportions working off the natural form and feel of the materials. The focus is to create a composite design that complements the need of one material with the interlinked need of the other in the design, reinventing the artistic wheel for the product.